Our Mission
Our mission is to provide exceptional waterfront real estate services with unwavering integrity and a commitment to honoring God in every aspect of our business.
Our Core Values: G.L.I.D.E.
At The Lakefront Group, we GLIDE through every transaction with grace, purpose, and integrity—anchored by the values that define who we are.
Glorify God
We seek to honor God in everything we do—through our words, our work, and how we treat people.
“And whatever you do, whether in word or deed, do it all in the name of the Lord Jesus.”
—Colossians 3:17
Love People Well
We lead with kindness, humility, and patience—putting relationships before results and treating everyone with respect and care.
“Love is patient and kind… It does not insist on its own way… Love bears all things, believes all things, hopes all things, endures all things.”
—1 Corinthians 13:4–7
Live with Integrity
We do the right thing, even when no one is watching. Our words, decisions, and actions are consistent—and trustworthy.
“A good name is more desirable than great riches; to be esteemed is better than silver or gold.”
—Proverbs 22:1
Demonstrate Humility
We don’t chase ego—we choose to serve. We listen well, admit when we’re wrong, and celebrate others often.
“Do nothing out of selfish ambition or vain conceit. Rather, in humility value others above yourselves.”
—Philippians 2:3
Excellence in All Things
We give our very best because it honors God and serves people well. Every detail matters.
“Whatever you do, work at it with all your heart, as working for the Lord, not for human masters.”
—Colossians 3:23
Premier Texas Waterfront Realtors
Meet Your Top-Rated Texas Lakefront Real Estate Team
People always ask us what makes us so successful at selling lakefront property, and ultimately, it’s living the lifestyle that we love so much and that’s what we’re selling. Our powerhouse team is made up of our team leader (Hunter Croan), Listing/Buyers Agents (Hagan Cohle, Frank Baker, Brooke Lemond & Billy Stephens), a licensed Transaction Coordinator (Ashley Buchanan), and a licensed Listing & Marketing Manager (Lacey Smith).
We have an extensive knowledge of the area lakes and rivers that we service, decades of appraisal and strategic pricing experience, savvy negotiating skills, and utilize cutting-edge marketing strategies. With decades of collective experience, our team pairs deep industry knowledge with a steadfast commitment to exceptional service—always prioritizing our clients’ goals and interests to serve as a trusted and effective partner in every transaction. Our team has built a stellar reputation for delivering outstanding results across all property types. Whether it’s a luxury listing, a family home, or a property that previously struggled to sell, we utilize our God-given abilities to approach every transaction with expert marketing, strategic pricing, and a passion for excellence. This proven approach consistently leads to successful sales and has fueled a strong, referral-driven business. We rank among the top 1% of REALTORS® at Keller Williams Realty which is the largest real estate company in the world!
The Lakefront Group is a team of REALTORS® with many different backgrounds, many different strengths, but with one common goal: to raise the bar for selling lakefront property in Central Texas.