Real Estate Video Tours – A valuable tool to help sell your home fast

Posted by Hunter Croan on Wednesday, December 19th, 2007 at 11:33am.

Visual tours have been a great tool for the past few years by providing a feel for what the house is like prior to viewing it personally. However, as technology progresses, potential buyers are demanding more. Real Video Tours have recently become the latest and greatest thing in residential real estate marketing. With a video tour, prospective buyers can tour the house from the comfort of there own home or office. A virtual tour is basically 4-6 pictures pasted together to form a panoramic view. A video tour is about 30 plus pictures (frames) per second. If the video is 3 minutes long then that is the equivalent to 5400 pictures! For example, take a look at some of the Lake House Video Tours on my current listings. It is very hard to capture the true feeling of this Lake Dunlap waterfront with just a few pictures. I utilized the video tour to capture what it would be like for the prospective buyer to pull up to the house from the lakeside by boat. People have a tendency to get bored with pictures and virtual tours, and will often move on to the next listing or website prior to the completion of the pictures or the virtual tour. With a video tour, I can keep the prospective buyer interested and this increases their likelihood to call for more information or visit the listing. Think about it like this, the internet is like TV, if you are not interested in what you see you change the channel. If the prospective buyer is not captured by the way your home is presented they will move on to the next result on their Google search. My goal in internet marketing is to keep people on my web site as long as possible which will increase the likelihood that they will call and purchase their next home from me.

Please feel free to contact me for more information about Video Tours or to learn how Hunter Croan can help market your property.

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